One beat, fifteen seconds
Everything in the cut earns its place. If it doesn't sell the stay, it's out.
REC Case file · MMNT-014
Hospitality social
Marriott Bonvoy
Boutiques, in fifteen seconds
A 15-second vertical spot for Marriott Bonvoy's boutique hotels.
- Client
- Marriott Bonvoy
- Format
- Vertical video · 9:16
- Runtime
- 15s
- Services
- Production, edit
The Tape
CH 01 · Marriott Bonvoy Boutiques
0:15
SP · Stereo
● Hi-Fi
MMNT-014 · Marriott Bonvoy Boutiques · SP
MMNT VD-2000 · Hi-Fi Stereo
The Brief
Fifteen seconds to prove it.
Boutique hotels are about personality. In vertical video you get fifteen seconds to prove it, so the spot has to carry place, mood and a reason to book without wasting a frame.
The Moves
What we actually did.
Production, edit. One crew, start to finish.
Made for the phone
Composed vertical from the start, for the way travel gets planned: one thumb, on the couch.
The Receipts
What it added up to.
15sRuntime
9:16Vertical-first
A fifteen-second film that does the job of a longer one. We cut the same discipline into every hospitality piece we make.
Contact Sheet
Frames from the tape.
Pulled straight from the footage. Click any frame to blow it up.
End Credits
Who made it.
- Production
- Momentous
Let's Roll
Let's
roll.
Tell us what's not getting made yet. We'll tell you if it's a project or a retainer, and when we can start. No deck, no dog and pony. Just the plan.
Let's Cook